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Buyers Over 55 Are Changing Their Minds On What They Need

Publication Date: 20-MAY-09
Author: Judy Schriener
Format: HTML

    
Description:
The value of baby boomers’ homes currently is equivalent to 2003 prices. That has softened the formerly solid baby-boomer and senior market and has homebuilders scrambling to figure out what boomers and seniors will want and how to deliver it. That market’s numbers are significant: More than 100,000 U.S. households are headed by a person 55 years old or older, accounting for 11% of all households, says the U.S. Census Bureau. Currently, 30% of buyers of custom homes are 55-plus.
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